I called on possible buyers from a list of people I had never seen.
Such calls were often hard sales. I had to be very firm.
Sometimes, I sold my signs at a loss. I did not make money on my product.
When this happened, there were cutbacks. I had to use fewer supplies and reduce the number of workers.
But after several years, the company broke even. Profits were equal to expenses, and soon after I began to gain ground.
My signs were selling very quickly. They were selling like hot cakes.
I was happy. The company was moving forward and making real progress.
It was in the black, not in the red. The company was making money, not losing it .
My friend knew about my business. He is a leader in the sign-making industry, a real big gun if you know what I mean.
He offered to buy my company. My friend wanted to take it public.
